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Business Manager

Work Experience

EMPLOYMENT HISTORY
1996 - Large multinational company in FMCG
• Account Manager Confectionery & Ice cream (wholesale) (1996 – 1998)
Responsible for the developing and implementation of Channel plans & wholesale distribution plans. Turnover responsibility 14 mio euro.
Number of teammembers: 3

• National Account Manager (wholesale, cash & carry) (1998 – 2000)
Responsible for the developing and implementation of channel plans & distribution plans for all products in the following categories Culinary (Maggi), Coffee (Nescafe), Ice cream and Confectionery (o.a. KitKat, Lion) & Petfood (Felix, Bonzo). Turnover responsibility of 35 mio euro.
Number of teammembers: 5

• Sales Director HOME (retail trade) & Out Of Home (incl. FoodServices) (2000 – oct. 2003)
To maximize profitable volume growth by developing, innovating & implementing Customer Plans, Channel Plans and Outlet Aviation Programs. All products involved (Culinary, Coffee, Ice cream and Confectionery)
Responsible for all major accounts eg Ahold, Superunie, TSN, Metro, Sodexho etc.
Turnover responsibility of 120 mio euro. Number of teammembers: 8

• Ad interim Sales Director (oct. 2003 – march 2004)
Responsible for the total Sales of 220 mio euro. Team of 85 people.

• Business Manager Confectionary & Ice cream (2004 – )
Responsible for generating exceptional and consistently profitable business growth (volume, margin, profit). Creating new business opportunities eg new concepts, new channels & new products. Lead a team of 14 Sales & Marketing professionals (sales directors, category managers, account managers, product- & marketing managers). Full profit & loss and budget responsibility. Member of the Sales & Commercial Management Team

Sales turnover responsibility 115 mio euro.
Category (productgroups) turnover 70 mio euro

Sales & marketing budget (to generate turnover) 25% of total turnover (46 mio euro)


1991 – 1996 Large multinational Tobacco company
• Sales Representative
Responsible for the implementation of distribution plans in the Horeca, Tobacco & Petrol channel.

• (Trade) Marketing Manager
Responsible for Channel Marketing, Channel Management & Account Support

• Category Management Specialist
Responsible for the developing and implementation of a Category Management approach.

Education

EDUCATION
• High school
• Commercial education
• Business school HEAO (evening study)

Courses
• Nima Sales
• Advanced Management Training (Nestlé University, Vevey Switzerland)
• International Business Management (Nestlé University, Vevey Switzerland)
• International Trade Concentration (Nestlé University, Vevey Switzerland)
• FoodServices Key Account Management (Nestlé University, Paris France)
• Project Management, change management, leadership etc
• Competence management (HR)
• Nestlé Management Development program

Skills

ASSESSED COMPETENCES (september 2003)
• Strategic vision
• Result driven
• Analytical & figures driven
• Business maturity with a focus for people
(reliable, responsible, disciplined, meeting growing deadlines and commitment)
• Leadership, maturity, charisma, people manager
• Negotiation skills
• Team work oriented
• Personal ethics
• Hands-on
• Adventurous

Languages

Dutch, German, English

Other

Proven business advisor towards a automotive company and a confectionery company

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