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Sales & Marketing Specialist

Work Experience

CORPORATE CAREER DETAILS

VALEO DISTRIBUTION (UK) 1998 to 2001

Key Accounts Manager - controlling and developing new business with major Multiple Independent Motor Factors & Store groups

Business Development Manager - controlling development of Independent aftermarket sales in SE

Achievements

- Grew major account business (87% of area) by 32% to £ 2.5 m pa as BDM
- Developed existing business worth £ 6 m pa last year and 12% above budget
- Negotiated new major contract worth £2 million per year

One of the top 3 major worldwide automotive components manufacturers- developing automotive aftermarket business in UK- T/O in UK £25m pa 120 employees

PARTCO – SERCK WOODHEAD 1997 to 1998

Major A/Cs Manager - development of components supply in the C. Vehicle market

Achievements

- Responsible for winning profitable business with major truck & trailer fleets with minimum annual spend of £200k
- Major supply contracts won with local authuorities and major commercial fleets

Major wholesaler of aftermarket products in the automotive and commercial vechicle markets – now taken over by Unipart T/O c £500m – c 300 branches 4000 employees
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ENGLISH COUNTRY CHANDLERS 1993 to 1997

General Manager

Total control, part share and development of this small premium food business following buyout from a regional brewer.

Achievements

- Turnover increased profitably from £240k to £550k in two years.
- Developed new export markets including the USA and Far East
- Winner of three major international awards including
o Best Imported Beverage Brand in USA 1995
o Best Packaging Award New York International Food show 1996.
o Best Imported Condiment USA 1996

Company sold at the end of 1996 following change of focus from the major shareholder.

INDEPENDENT CONSULTING 1993

A variety of assignments undertaken for both large blue chip organisations and smaller companies in this period including:-

- TACK - field sales training and canditate research & assessment
- FIAT - sales force assessment and training
- ALLEYNE ARTHUR - development of sales and marketing strategy for the UK drinks market

DRAMBUIE LIQUEUR COMPANY 1988 to 1993

Sales & Marketing Director

Total responsibility for the sales and marketing of Drambuie Liqueur and other sole agency premium brands in the UK. Developed and implemented the brand strategy into new directions including first above the line advertising for the brand ( TV and press ) and product re-packaging

Achievements

- Sales increases 25% up over two years against the market trend
- Implemented classic sales force operation and structure of 30 at peak.
- Personally responsible for developing business with the top four multiples.

A private company manufacturing and exporting this premium liqueur to over 140 countries worldwide T/O c£50m 150 employees Brand distribution via IDV now Diego in 1992

PEPSI COLA NORTHERN EUROPE 1983 to 1988

Country Manager

Assumed full P&L responsibility in Republic and Northern Ireland with strategic and operational responsibility for 4 large soft drink franchised bottlers as well as market development.

Achievements

- Average yearly sales increases of 18% achieved
- Introduced new bottle blowing plant to Ireland
- Introduced Pepsi Challenge to Ireland
- Developed Can vending project

Sales Development Manager

Iniitial 12 months responsible for all marketing to the off trade sector

DURACELL BATTERIES 1978 to 1983

National Account Manager

Achievements

- Pioneered many new national accounts for the company including Grocery, Electrical, Cash & Carry, and CTN.
- Promoted to Regional Manager ( two years ) with responsibility for 8 salesman speedily after having joined as Salesman

PROCTER & GAMBLE 1974 to 1978

Territory Salesman

Joined as youngest ever Merchandiser and promoted within 6 months to full Territory Salesman in East Anglia.

Education

EDUCATION King Edward VI Grammar School Bury St Edmunds Suffolk
QUALIFICATIONS GCE :- 8 'O' levels; 2 'AO' levels; 2 'A' levels;
Wines & Spirits High Certificate

Skills

An experienced sales & marketing professional at all levels both in the UK and Internationally, with solid career progression primarily in FMCG companies, combined with solid Business To Business experience. Proven commercial acumen coupled with highly developed negotiation, interpersonal, presentation and organisation skills. IT literate.

Other

Analytical and creative, with a ‘hands on’ and focused approach to identifying and maximising both strategic and operational business opportunities.

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