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Global Sales & Marketing (FMCG, Retail, Luxury)

Work Experience

A high profile sales and marketing executive with over sixteen years world-wide sales and brand marketing experience. Key capabilities include global business development b2b and b2c, management of existing markets, opening of new markets/regions (specially in Asia Pacific), design and development of new premium products and international launch.
· Global business development
· International key accounting
· Management of local distributors worldwide
· Premium brand marketing
· General management / profit & loss management

2006 - 2007 Managing Director Sales & Marketing
Managing Dutch food brand in Holland with 110 employees. Turnaround, re-organization/–structuring, focus on R&D and new branding strategy with communications platform. EBITDA in the 1st quarter grew from negative to EUR 300' - for the first time positive in this period since 10 years.

2004 - 2006 Director Global Business Development
Kambly SA, well known premium Swiss FMCG brand. Opening new export markets in Asia Pacific, global key accounting with major US retailer. Increased business by over CHF 4m within two years.

1999 - 2004 Marketing Director & GM in Singapore
Ricola AG, well known premium Swiss FMCG brand. Development and implementation of regional brand strategy in Asia Pacific. Build central product management team in the HQ and aligned centrally driven processes. Won two Effie awards for effective brand & business building in Belgium.

1990 - 1998 Ass. to Board/Head Division/Senior PM in Basel
Weitnauer Holding, international travel retailer. Build successfully worldwide license business with Walt Disney Consumer Goods and established shop-in-the-shop as well as own retail stores.

Education

University of Basel
Sales & Marketing Diploma (eidg. dipl. VL)
Professional education at Insead in Singapore and other Swiss institutes (negotiation, people management, process management, sales, etc.)

Skills

Opening of new export markets
Search of right distributors in the export markets
Turnaround projects in FMCG
Training and development of international staff
Brand Strategy

Languages

English, German, French, Spanish, Italian (business fluent)

Other

MS Office

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