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General Manager/ Marketing Director

Work Experience

Family Service international:(European market leader in the direct marketing operations targeted to young families)2002-2005 International marketing Director: Development of business through implementation of sales and marketing strategies in the subsidiaries of the group.
Family services belgium:1990-2002General manager:constant yearly growth of turnover and profitability through Clients care, teamworking, New concept development(direct marketing/data base/name of company/new target groups..), partnership;Leading negociations with key actors on the market.
Thorn EMI (1985-1989)Marketing Manager. Increased turnover
by initiating the first direct marketing program in the group
Ciba Geigy( FMCG dept)(1982-1985): led the brand to leadership through innovative trade marketing program
Kraft general Food: (1977-1982)senior Product Manager/marketing manager new product: broke new ground by successfull launch of 1st fresh cheese of Cy (Philadelphia)
Danone(1975-1977) Product manager leading the whole fresh cheese range
Colgate Palmolive (1973-1975) Assistant Product manager-product manager responsible for palmolive range

Education

Business School: ICHEC: Licence degree in commercial and financial sciences
Commercial management training (JM Jouret: 1987)
People management and Coaching(Leo Pinto- Paris 2000)
Self Coaching (Mentally fit institute-2005)
Nederlands taal institute (2005)

Skills

development of sales and marketing plans
mastering above the line and direct marketing techniques including consumer data base
People recruitment, assessment and monitoring
market research (off-line and on line)
People coaching and motivation
Product positionning/

Languages

French (Mother tongue)
English
Dutch

Other

Pilot Private licence. Sport: climbing

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