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Managing Director

Work Experience

SENIOR BUSINESS STRATEGIST / PROGRAMME MANAGER
Senior Commercial Leadership - Business Transformation - Multi-Million Euro Change Programmes

A board-level corporate change / transformation strategist with a proven track record of initiating and leading high-impact change programmes on an international stage. This includes country-level revitalisations, corporate integrations, go-to-market strategies and operational improvement projects.
An international relationship manager who brings a network of cross-functional contacts to any engagement, building relationships at all levels of a business, identifying new commercial opportunities, introducing robust corporate controls / financial frameworks and ensuring the continued viability of international operations.
Selected Achievements
 Spearheaded the end-to-end lifecycle of a corporate transformation within the Spanish business of a global publishing company which delivered YOY growth throughout a period of global recession. Led a country-wide analysis of all operations and cultural issues, introducing a successful change strategy across both Spain and Portugal. Changes included recruiting and embedding a new management team, introducing a strategic framework to enable local managers to take the business forward and introducing a new IT system (Pearson - President Pearson Europe)
 Moved a loss-making business into profit, delivering a 25% profit margin and achieving a market leading position for the Benelux Computing business. Was not afraid to challenge the status quo, addressing mismanagement issues, replacing key personnel and securing "buy in" to change at all levels of the business (Pearson - President Education Benelux)
 Led the globalisation of a Dutch publishing company. Led the launch of the brand into various international markets with supporting sales and financial frameworks capable of sustaining growth (Amsterdam University Press - Sales & Marketing Director)

Professional Skills Summary
Board-Level Engagement Business Strategy Definition End-to-End Change Leadership Business Transformation Financial Control Process Reengineering Operational Leadership Go-to-Market Strategy


Pearson International, Amsterdam, The Netherlands
Progamme Management Business Integration People Development Brand Management
Feb 00 - Aug 12
International education company providing educational materials, technologies, assessment and related services
PRESIDENT PEARSON EUROPE [Jul 08 - Aug 12]
(800 employees across Europe - €133m+ net sales - operating in all European countries)
Spearheaded the strategic and tactical development and sustainability of the European Higher & Professional Education, English Language Teaching and Schools businesses. Initiated a business-critical change and transformation programme at both regional and country levels working with a team of regional presidents to deliver change from the ground up. Was also a member of the International Executive Committee providing strategic input into innovative global sales, marketing and publishing initiatives.


PRESIDENT PEARSON EDUCATION BENELUX [Feb 00 - Dec 08]
(55 employees across Benelux - €20m+ net sales)
An international change role leading a business transformation programme across the Benelux education business. Reported at board level in the delivery of pan-Benelux insight and commercial commentary on all aspects of the Dutch business. Introduced a portfolio of improvement projects to grow the business and utilised operational expertise to manage the end-to-end lifecycle of the programme. Key player in the integration of Addison-Wesley / Prentice-Hall businesses. Although the merger was complete the businesses operated very independently with a fragmented sales force and complex reporting framework. Led the successful integration of employment contracts and working conditions and created a structure which encouraged team work and cohesion. Was also a member of the European Executive Committee providing pan-European insight and input, reporting on the European business and contributing to international forums, best practice and knowledge sharing.
Amsterdam University Press, Amsterdam, The Netherlands Feb 96 - Dec 99
(Owned by the University of Amsterdam - 15 employees - turnover €2m)
SALES & MARKETING DIRECTOR
Developed sales and marketing strategies for both international and domestic markets, managing a network of international partners and leading market research, market development and promotional strategy.
DEPUTY DIRECTOR (Secondment) [1998]
Ran the company with additional responsibility for publishing and operations.
Previous career history available on request
Voluntary Appointments
Since leaving Pearson has offered business expertise on a project basis to a number of smaller organisations. Has consistently utilised a network of international contacts, identifying opportunities and bringing businesses / individuals together. Projects include:
 Led the planning and delivery of an art exhibition on Patmos, Greece. As the artist's agent was
responsible for the end-to-end project from concept through to opening. This included the design / production of the promotional catalogue and all artwork photography. The event resulted in the sale of 95% of all artwork on display and has been asked to coordinate a similar event in Amsterdam
 Currently works with British fashion designer Katherine Hooker, planning the introduction of her work to the Dutch market through hosting a trunk show attended by industry and media representatives
 Is currently working with an independent hotelier in Greece to construct a business plan and transformation strategy to turnaround an ailing operation
 Recognised a business opportunity for a theatre company in Amsterdam to have their production made into a documentary film. Harnessed a network of relevant contacts, bringing interested parties together to discuss possibilities
 Involved in the strategic development of a business model and operational strategy for an animal shelter for the Greek Island of Patmos
 Designed and launched new marketing techniques for a club in Greece, changing the target clientele to expand turnover

Education

see CV

Skills

Change Management, Crisis Management, Business Transformation

Languages

English, Nederlands

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