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CEO, Marketing & Bus. Development,W&E EU,Asia

Work Experience

Independent activity as business development and interim manager
- Market evaluations
- Search of business partners/distributors
- Customer research
- Strategy planning
- Business plans
- Marketing and advertising strategies
- Interim management: Marketing, sales, head of company/business unit, reorganization, optimization

Manufacturer of confectionery and semi products , CHF 30 mio turnover
- Business development in Europe, Asia, US
- Search of new distributors
- Leading of distributors
- Akquisition and customer management
- Significant increase of turnover
- Member of the executive management team

Leading manufacturer of hygiene paper, CHF 300 mio turnover within the business unit retailer brands Europe
- Business Development Manager Retailer Brands Europe
- Building up of a European competence centre for retailer brands
- Building up and intensifying of contacts with leading European retailers
- Significant increase of turnover
- Member of the executive management team of the business unit

Global leading manufacturer of herbal candies/cough drops, over CHF 260 million turnover
- Marketing & Area Manager
- Launch of brand and products in the new markets of Central and Eastern Europe
- Market evaluation, partner search, business plan and implementation
- Member of the management team

Leading Swiss management consulting company, more than CHF 20 million gross income (today Mercer Management Consulting)
- Management Consultant
- Projects for retail and wholesale trade companies

Leading European supplier of aspartame sweetener, “Branded iIngredient Strategy”, over CHF 100 mio turnover
- Marketing Manager Europe
- Building up of the brand awareness in Europe
- Strong increase of consumers’ brand awareness and conscious trial

Swiss subsidiary of a multinational company (chocolate and sugar confectionery), more than CHF 100 million turnover
- Brand and product management
- Strong increase of turnover and profitability

Previous Interim Projects:
- Evaluation of global market for a functional ingredient, business plan and partner search (globally active Swiss company, more than CHF 1 bio turnover)
- Market evaluation and partner search for a food supplement (globally active European company, more than € 100 mio turnover)
- Business development project for food ingredients in Europe (company active in Europe, more than € 60 mio turnover)
- Innovation project for an international acting manufacturer of OTC products
- Stragey developmenten for a manufacturer and distributor in the pharmacy markets
- Innovation project for an international confectionery company (over CHF 200 mio turnover)
- Marketing and CSR projects in Switzerland for an international manufacturer of branded products

Education

Master of Arts (Economics)

Continuous Further Education:
- General Management
- Marketing
- Sales
- Retail brands
- Multicultural communication
- Communications and advertising
- Market research

Skills

General management: methodical and practical know-how
Marketing and sales: brands, retail brands, consumer goods, ingredients, functional food, food supplements
Exports: Development of export activities, search of distributors
Project management: planning and implementation of projects
Organisational development: organisational structure and work flow processes
CSR: planning and implementation and implementation in cooperation with NGO's
Business development: building up of new markets (Western- and Eastern Europe, Asia)
M&A: search of buyers, preparation of information documentations

Languages

German (mother tongue)
English (very good)
French (very good)

Other

Broad working experiences
- In small and medium sized companies and in big global acting corporations
- In Swiss, European and US companies
- High potential from analysis to implementation
- Self-starter and team player

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