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Business Decelopment/ E-commerce

Work Experience

LAST ROLE:
2003 – Oct 2006
Head of Direct Response Advertising/ E-commerce EMEA
Microsoft Digital Advertising Solutions
- Responsible to launch and lead the Direct Response business in 9 markets. Planning, Forecasting and tracking revenue in the markets.
- Lead International team of local Sales Specialists (11 direct reports, 9 markets, 9 nationalities).
- Drive the cultural change towards Direct Response way of selling in stead of traditional reach model.

Performance
- Product: Successful roll out of Direct Response business in 9 countries + emerging markets in cooperation with local Sales Managers/teams
- Revenue: tripled within one fiscal year
- Management: Received from team a 95% ‘total agree’ on managers feedback, team health index +10% above average organization
- Personal: Review FY06: received ‘Exceeded’ and ‘Outstanding’ (=both highest possible scores)

Education

currently studying Executive MBA at IESE

Skills

People Management, e-commerce, Digital marketing and advertising, software services

Languages

Nederlands, Engels, Duits, Spaans, Frans

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